La datificazione della persona nella costruzione del Metaverso

The Metaverse presents itself as the next evolutionary paradigm of the Internet, based on the integration of the physical world with a plurality of virtual worlds so as to enable immersive, continuous and consistent life experiences for subjects across environments. Underlying this, there is a massive datafication of habitats and people that are reproduced and supplemented by digital content based on augmentation and virtualization of reality to allow users fluid social, economic and (soon) legal presence and operability. A decisive part of optimizing the control of environments and the avatars themselves is the datafication of personal, physical and behavioral aspects suitable to serve a plurality of functions: authentication, identification, but also management of the specific physicality required by the immersiveness of experiences. Massive biometric datafication is thus placed at the center of the entire project, raising doubts as to its compatibility with the fundamental principle of personal dignity.